Managed Advertising · Qualified Lead Network

Two ways to reach clients. One growth plan.

Ashford Reserve builds and manages advertising your firm owns, allocates qualified leads from our own network, or runs both together as Dual Channel Growth.

Ad-generated leads100%Every qualified lead from your campaigns goes to your firm
Acquisition channelsTwoFirm-owned advertising and the Ashford network, kept separate
Included creativeFour adsNew standard campaign creatives produced every month
Management fee$495/moFirst 12 months. Renewal pricing confirmed separately.

Three ways to work with us

Start with the channel that fits your firm today. Dual Channel Growth is the model most firms choose because it pairs an asset the firm owns with a second, independent source of qualified opportunities.

01

Firm-Owned Advertising

Google Search and Meta campaigns built and managed inside your firm’s own advertising accounts. The firm keeps the accounts, the audiences, the campaign history and every qualified lead the campaigns produce.

  • Campaign build, keyword and audience management
  • Four new ad creatives every month
  • Conversion and call tracking
  • Weekly optimization and monthly reporting
02

Qualified Lead Network

Your firm receives an agreed percentage or a target volume of the qualified leads generated through Ashford Reserve’s public lead-generation assets — without funding or managing campaigns of its own.

  • Practice-area and territory options
  • Percentage or target-volume allocation
  • Direct lead routing and source tracking
  • Lead-quality and disposition review

Why the two channels are worth running together

The sources stay separately identifiable, which is the point: you can see which one produces the better cases and move budget or allocation accordingly.

Firm-Owned Advertising
+
Ashford Qualified Lead Network
=
Dual Channel Growth
An advertising asset the firm keeps, with data that compounds
A second source of qualified opportunities from day one
Less exposure to one platform, one auction, one algorithm change
Two sources to compare on lead quality and case fit
Advertising budget and lead allocation adjust separately
One strategy and one report instead of separate vendors

How an engagement runs

Four steps from first conversation to ongoing optimization. Launch timing depends on account access, creative approval, tracking readiness and any platform verification.

01

Strategy call

We review your practice area, geography, existing lead sources, intake capacity and growth priorities.

02

Setup and routing

We connect accounts, build campaigns, configure tracking, and agree qualification criteria and lead-routing rules.

03

Launch

Campaigns go live and the contracted lead allocation begins under the terms confirmed in your agreement.

04

Monthly review

Lead quality, conversion, creative performance, budget and allocation are reviewed together each month.

Included with every plan

Executive Client Concierge

Direct access to senior Ashford leadership for ongoing strategy, account questions, growth decisions, and personalized support. Your firm is not routed through a ticket queue — the people making decisions about your campaigns and your lead allocation are the people you speak with.

  • Growth strategy and plan adjustments
  • Campaign and budget decisions
  • Lead Network allocation questions
  • Performance and lead-quality discussions
  • Account questions and ongoing coordination

Build your plan

A short version of the planner in the Client Growth Portal, using the same internal assumptions. Choose a strategy and see what a month could look like.

$500—$10,000
Estimated Qualified Leads—
Estimated Signed Clients—
Estimated Monthly Revenue—

Management fee: $495/month for the first 12 months. Renewal pricing confirmed separately. Advertising media budget is paid to the platforms. Qualified Lead Network pricing is confirmed in a separate agreement.

Contact

Speak with Ashford leadership directly.

Questions about a strategy, pricing, Lead Network allocation or whether your market is a fit? Send a note and it goes straight to senior leadership, not a ticket queue or a sales script.

Emailashton@ashfordlegal.net
Helpful to include
  1. Your firm and marketFirm name, city or region, and the areas you serve
  2. Practice areasThe case types you want more of
  3. Current acquisitionAny advertising, referral or lead sources in place today
  4. Growth goalMonthly budget range or target number of qualified leads
Next step

See the numbers before you talk to anyone.

The Client Growth Portal holds the full planner, complete package details, pricing and the plan builder. Projections use conservative internal assumptions and are not guarantees.